5 Ways To Invest In Professional Development

Plus the Pros & Cons for Each

Professional development is defined as continuing education or career training after you enter the workforce. But there is a lot of poorly facilitated trainings out there (ie. being stuck in a conference room watching an e-learning module that’s mandated by your company.) 

Not all development opportunities are created equal, many trainings leave us exhausted instead of energized, plus everyone learns differently. This is why we wanted to break down the pros and cons of different opportunities to invest in your career.

Find a Mentor: 

A mentor is someone who has a level of understanding or expertise in your industry or career challenge who can listen, ask thoughtful questions, and provide feedback and direction to support you in navigating career decisions. Some organizations have formal mentorship programs, but mentor/mentee relationships can also happen organically.


Pros: 

  • Have a champion in your corner

  • Honest feedback and accountability

  • Advice with a level of expertise and your best interest in mind

  • A relationship that can last a lifetime

  • Typically no cost

Cons:

  • Finding the right mentor can be challenging

  • Most mentors do not have formal training to coach you through difficulties

  • Mentors too senior may not understand challenges facing new leaders

  • You must initiate and maintain a meeting schedule

Attend a Conference:

Large group gatherings including annual conferences, trade shows, conventions, niche industry events, banquets, or festivals are all opportunities to learn with others, connect with new people, reconnect with past connections, and expand your perspective. 


Pros: 

  • Make meaningful in-person connections

  • Expand your network either in your industry or outside of it

  • Learn in various formats, from engaging speakers, in breakouts or workshop settings, or through conversations with fellow attendees

  • Perks, amenities, activations, photo booths, and gift bags 

Cons: 

  • Many conferences require travel time, plus time to attend in-person

  • Cost can be a challenging (which is why we recommend asking your employer to pay)

  • Intimidating for introverts or those who dislike large groups of people

  • Not all events are created equal

Join a Networking Group:

Gain exposure to a like-minded group who have interest in a similar topic by attending or joining a networking group’s events. Typically there is an opportunity for mingling, a speaker, workshop or presentation of some kind with the goal of sharing best practices or other experience. 

Pros:

  • An opportunity to practice your elevator pitch while meeting new people

  • By attending regularly, you will develop relationships with others over time

  • Learn from speakers and/or facilitators

  • Connect with people local to your geographic region

  • Typically not as costly as a full day or multi-day conference

Cons:

  • Finding the right group can be challenging, we recommend finding groups through referrals of friends or colleagues

  • Time commitment as these groups typically meet before or after working hours

  • Can be draining for those who dislike small talk

  • There is typically a cost to attend, and food and drinks is not always included

  • Not all groups are created equal

Take an Online Course:

Virtual learning has come a long way in providing unique learning opportunities for specific or broader skills. You can register for a one-off workshop or complete a full course of materials online through independent educators, established Universities, or other organizations or institutions

Pros:

  • Learn from the comfort of your own space (in your pajamas if you prefer)

  • Learn at your own pace

  • A variety of educational opportunities offered

  • Some courses offer networking opportunities virtually

Cons:

  • Lack of networking opportunities compared to in-person experiences

  • Not all courses are created equal as anyone can host these types of trainings

  • Many courses do not offer live Q&A, so you are not able to have questions answered

  • Sometimes long explanations can be boring if you are a quick learner

Volunteer to Serve on a Board of Directors:

Serving with a group of industry peers can expose you to conversations, discussions and situations that can truly shape your leadership style.

Pros:

  • Learn from leaders outside of your current organization or network

  • Give back to an organization whose mission aligns with your values

  • An opportunity for recognition and award nominations

  • Added experience on your resume

  • Practice leadership skills you may not get to use in your day job

Cons: 

  • Significant time, energy commitment that can test your personal and professional boundaries

  • Some organizations require attendance at monthly meetings, board retreats, separate leadership calls, and larger events that may require travel

  • Frustration that your skills may not be making the impact you would like

 

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