EP 22: PUTTING IT OUT THERE with Marissa Mullen of That Cheese Plate
I have a confession to make, or maybe a proclamation, that I’m super proud of.
I am not afraid to email anyone.
I can cold call with the very best of them and just ask for what I want to ask for. This skill has served me super well in my life and, more specifically, today because it is how I am connected with our guest, Marissa Mullen.
She is someone I read about on the internet. I’ve been following and drooling over her Instagram account for years and I have been a superfan, even though we don’t know each other or have any mutual connections.
When the pandemic shut things down right before her book was about to be published last year, I reached out and asked Marissa to be a part of our first-ever virtual conference. After a few emails, she said yes and voila, now we are connected.
I share this because I have been noticing a trend in my podcast guests. The ones with the really interesting stories are often the ones who aren’t afraid to go for what they want—cold call and all.
After my conversation with Marissa, I realized she is like this, too. This woman throws her darts. And what I mean by that is that she just goes for it. She left a job she liked just fine to do something kind of crazy. Instead of holding on tight, she shot her shot, she threw her darts and she keeps throwing them again and again even if she doesn’t quite hit the target, she keeps throwing.
If you aren’t already following @thatcheeseplate you are missing out and if you ever wanted to know what it takes to be a cheese board influencer, you are going to love this episode.
Listen to the full episode to hear:
Why Marissa considers herself more of an educator than an influencer
What Marissa learned from the music industry that she applied to her cheese plate business
The interesting and innovative ways she’s been able to promote her new book despite COVID (and how it actually worked out really well)
How That Cheese Plate grew from 0 to 10K and now, in early 2021, to nearly 300K